Author Archives: Shelby Majors
Mozilla’s Test Pilot Puts a New Spin on Usability Testing
ShareIn an attempt to take online research to whole new level, Mozilla has devised a plan to bridge the gap between many research methods currently used to gather usability data. They call this user testing project Test Pilot, and although it is merely a concept at this stage, the idea in itself seems promising.
Those of [...]
Posted in Behavioral Research, Digital Tagged mozilla, research, test pilot, user experience, user testing Leave a comment
Designing Without Distractions: Helping Mature Audiences Stay Focused on the Web
ShareIn order to design an effective website, research has shown it is extremely important to take the site users’ ages into consideration. At Engauge, we see this trend over and over again as many of our mature user experience lab test participants often complain about small text size and overwhelming website clutter that younger audiences [...]
Spunlogic Virtual Worlds Research Team
ShareThe Behavioral Research Department is happy to announce the creation of our very own Virtual Worlds Research Team! The team, headed by DrRead Voom, consists of several avatars created by Spunlogic researchers and interns. Due to increasing popularity of utilizing online virtual worlds as marketing tools, the team was formed to help uncover [...]
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Why Settle for Five Senses When You Could Have Six?