Author Archives: Dan Dooley

Faster Consumer. Run, Run!

By: Dan Dooley | Published: January 17, 2008
ShareSlate blogger Mickey Kaus has been pushing an interesting theory on political consumerism, namely that the news cycle and technology have evolved and advanced so far – and in such coordination – that consumers are more adept at cycling news and information much more quickly than even a few years ago, “that voters are comfortable [...]
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Maybe ‘08 WILL actually Be the Year for Mobile

By: Dan Dooley | Published: January 8, 2008
ShareWith even more appologies to Jeff – Man, I’m killing my career here – check out this post from AdAge: More Football Fans Hit ESPN’s Mobile Site Than Its PC Pages. So maybe it’s just our definition of expectations that needs alignment. It certainly isn’t distribution – a recent annoucement that 1 of every 2 [...]
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Industry Predictions for 2008 (A Top 7 with Bonus 8)

By: Dan Dooley | Published: January 4, 2008
ShareWith great regard for Jeff’s annoyance of top ten lists, instead of a list of what I think will become major marketing and media trends for the coming 12-18 months, these are the things I will be keeping a running interest in (in no particular order): 1) Genomic Marketing: With tests [...]
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Scalping for Commercials?

By: Dan Dooley | Published: December 20, 2007
ShareIf you’re a sports or music enthusiast, you’ve no doubt done the “help 2″ before: strolling outside an arena or stadium holding up a couple of fingers to attract scalpers – or secondary market entrepreneurs, onsite re-sellers, etc. – who may have the goods you need. Inevitably, the tickets they’re offering will be above face value [...]
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Help. Beyonce is Upgrading my Headache … to a Migraine.

By: Dan Dooley | Published: December 7, 2007
ShareLook, I’m as big a fan of the head fake shimmy to scallywag, foot shuffle back to head fake shimmy as the next guy, and love ironic jewelry that says something even more ironically specific when the jewelry is eaten, but I will not be upgrading to Direct TV’s HD offering – thank you very [...]
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