Engauge Blog

Monthly Archives: April 2011

Tomorrow’s Brands Can’t Succeed With Yesterday’s Leadership

Posted by Jeff Hilimire on April 25, 2011

Last week I attended the Forrester Marketing Forum in San Francisco.  I will be publishing a series of blogs with the insights I was exposed to during this fantastic two-day event.  If you haven’t been to one of these, I highly recommend it. During Chris Stutzman’s presentation, …

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How To: Measure The Potential Audience Size Of A Geo-Targeted Facebook Post

Posted by Kaitlyn Dennihy on April 22, 2011

Often times as a page administrator, I find the need to send out a Facebook post to a limited number of fans through geo-location. When measuring the success of these posts, or deciding if they will be impactful, it can be tough to figure out the potential …

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QR Codes And Coupons

Posted by Kaitlyn Dennihy on April 21, 2011

If I had to name two things I am in love with these days it would have to be QR codes and coupons (among many other cheesy options). Bring the two together, and I’m a happy girl. So imagine my excitement when the advertisement below …

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Would you pay a customer for their email address?

Posted by Brent Sweitzer on April 19, 2011

Recently I was in CVS and got one of those standard printouts that comes with the receipt. I scan my CVS loyalty card, pay for my stuff and then usually get coupons for items I’m usually not interested in. But this time was different. I …

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Should Professional Blogs Get Personal?

Posted by Josh Milenthal on April 19, 2011

If any of you have been following my blog for more than six months, you’ve probably noticed that it has gone through a bit of an identity crisis more than once. I’ve updated, redesigned, and changed my content focus and page layout numerous times. A couple …

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