Engauge CEO Rick Milenthal on CNBC

Our CEO, Rick Milenthal, was on CNBC’s Power Lunch on Friday, talking about a new poll that finds American consumers are losing confidence in companies based on the East and West Coasts.  Rick shared the Engauge point of view that consumers are looking for brands and companies that are trying to fit in their lives rather break through and force their attention.

The poll shows that respondents feel that heartland companies understand them more than companies on the coasts.  CNBC dubbed it, “NYC & LA vs. the Heartland.”

If you have additional thoughts on this topic, let’s continue the conversation here…

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