Monthly Archives: July 2009
Twitter takes baby-step in right direction with new homepage
ShareIt’s no secret that I’ve been critical of the way that Twitter has marketed itself to date. Want to know why most people aren’t interested in Twitter? It’s because they don’t think people will want to know that they just ate soup. No joke, that used to be one of the status [...]
No Satisfaction in Search Engine Marketing
ShareI recently came across a search engine marketing report from predictive marketing firm [x + 1]. The report shows that the majority of SEM professionals gave a low rank to the performance of SEM (a ranking of 1 – 3):
While the report doesn’t clearly explain why SEM practitioners are dissatisfied, I can guess as well [...]
Google Meetup
ShareMonday July 20, 2009, I attended the Google Meetup at Steel in Midtown Atlanta. My boss had sent out a message about it on Yammer which piqued my curiosity and then sealed my attendance (and this post) with the promise of free food; he sure knows how to motive his part time grad student employees!
The [...]
It’s never too late to innovate
ShareIt’s hard to keep up with all the new technology these days. I have a hard time just staying current on the new things that Google alone is doing. So it’s no surprise to me when I hear marketers say that they can’t keep up with the Joneses (I spelled that right, here’s [...]
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Kitchen Table Conversations: Part One